Here is a curated list of Top alternatives that are capable of replacing Mailchimp. The list contains both open source (free) and commercial (paid) software.
BEST Mailchimp Alternatives: Free & Paid
1) GetResponse
GetResponse is an online platform for email marketing software, landing page creator, webinars hosting, and much more. It is one of the email marketing tools which provides a wide variety of features for those interested in exploring this MailChimp alternative. It is a powerful, simplified tool to send emails, create pages, and automate your marketing. This Mailchimp competitor offers plenty of powerful features that is expected by most of the email marketing service provider. There are plenty of features that allow you to engage your contacts through live Webinars.
Features:
Helps you to grow your audience A/B split testing features Mobile-responsive email design Advanced segmentation options Convert store visitors into returning customers. Automated blog sends
GeResponse Vs. MailChimp: Visit GetResponse »
2) Sendinblue
Sendinblue email marketing tool enables you to take advantage of the latest trends of email marketing. Although some advanced features are locked behind higher-tier plans, the free plan’s basic features offer sufficient features to get started with your email campaigns. SendinBlue’s free plan essentially works as a feature-constrained free trial, without a timeout period, and does not require a credit card.
Features:
Unlimited number of contacts and details It allows you to select the templates for your transactional emails. It helps you to create more personalized marketing campaigns. Transactional Emails and Analytics. Marketing Automation Workflows. In-depth campaign reports, which include real-time stats, heat mapping, and A/B testing. It offers dedicated landing pages and Facebook Ads options. It allows you to communicate directly with customers for urgent messages.
Sendinblue Vs MailChimp: Visit Sendinblue »
3) Campaigner
Campaigner is an online platform for email marketing software, landing page creator, webinars hosting, and much more. It is one of the email marketing tools which provides a wide variety of features for those interested in exploring this MailChimp alternative. It is a powerful, simplified tool to send emails, create pages, and automate your marketing. This Mailchimp competitor offers plenty of powerful features that is expected by most of the email marketing service provider. There are plenty of features that allow you to engage your contacts through live Webinars.
Features:
Helps you to grow your audience A/B split testing features Mobile-responsive email design Advanced segmentation options Convert store visitors into returning customers. Automated blog sends
Campaigner Vs. MailChimp: Visit Campaigner »
4) ActiveCampaign
ActiveCampaign offers formidable marketing automation functions and a fully functional CRM without degrading the user-friendly experience. You can A/B test emails, set up lead scoring rules, and build automation campaigns using this email marketing tool. It is a blend of Automation and contact management, making it the most attractive email marketing software for B2B organizations. It offers its functionality and user experience to make it attractive to any marketer, regardless of your industry.
Features:
Extremely powerful Automation Great deliverability Allows you to integrate sales and marketing platform for your business ActiveCampagin Offers account migration service free. Contact Management Dynamic Content Performs multi-channel marketing Very powerful Automation. A/B tests Timed Automation, and much more.
Visit ActiveCampaign
5) Aweber
Aweber is a famous email marketing tool which offers every feature possible. This email marketing tool provides a vast selection of pre-designed templates and tons of integrations, which helps you to plug into the rest of your marketing stack. This Mailchimp equivalent helps business owners to create personalized emails that connect with the audience. However, the downside compared to MailChimp is that it does not offer free access to business owners with lists under 2,000 subscribers.
Features:
Drag-and-drop email creation Automation, analytics Automatically create amazing-looking emails + landing pages Autoresponder functionality Automate your emails and campaigns 6,000+ stock photos to use in your emails 700+ email templates Integrations with the most popular services Easy sign-up forms
Constant Contact Vs. MailChimp: Visit Aweber »
6) Drip
Drip is another replacement for MailChimp, that can make email campaigns more personal. This means that it should be plugged in with your online store or sales CRM, which gives you information to suggest future campaigns. This Mailchimp alternative is an easy-to-use tool to create email marketing campaigns, using collected data to approach your sales query consumers. This tool also allows you to provide a wide range of marketing tools, with Email being just one feature among many.
Features:
Robust analytics and reporting Customer segmentation options Subscriber management Deliverability rates are good Personalized content in emails Customer funnel flow Drip offers 24/7 email support with their plan
Visit Drip »
7) MailerLite
MailerLite is easy to use email marketing tool. It offers the best sets of email newsletter templates designs, and much more. It also helps you to create and implement your email marketing strategies. It provides all the latest email marketing features, which allows you to grow your subscribers. This software allows you to use landing pages, pop-ups or embedded sign-up forms to capture these leads. This marketing site provides features like email automation, segmentation, and personalization. It allows you to target the right users at the right time.
Features:
Integrate your social media posts Embeddable web forms. You can track changes with version tracking Create your newsletter templates Allows you to create your newsletter templates Easy Drag & drop editor
Visit MailerLite »
8) ConvertKit
ConvertKit is another popular email marketing tool. It is widely used by bloggers, authors, and creators. It is one of the best Mailchimp competitors that supports landing pages, content upgrades, and more. This is a better alternative to Mailchimp as it offers easy automation features with a drag-and-drop sequence builder so that you can send automated emails based on user behavior. It also allows you to segment further your contacts with tags based on how you can interact with your emails.
Features:
This tool better than Mailchimp helps you to create a strong first impression with free email sign up forms You can create a strong first impression with free email sign up forms Simplicity-focused email design tool Lead magnet delivery Customizable designs Unlimited sign-up forms Share your creative process Automations, reporting, and analytics
Link: https://convertkit.com
9) Campaign Monitor
Campaign Monitor has the smoothest, most user-friendly email builder. This site allows you to adjust spacing by dragging and extending spaces, text boxes, and images to customize your Email exactly how you want it. This MailChimp alternative put its entire focus into email marketing automation. They offer email capture, but there is no potential for pop-ups, which is unfortunate.
Features:
Customize any template or design to showcase your brand Allow your email designed to lock sections of the template This tool cheaper than Mailchimp helps you automate email journeys Create smart segments for even better results. Easily create personalized customer journeys You can start your Email with one of our professionally designed templates.
Link: https://www.campaignmonitor.com/
10) Mautic
Mautic enables you to provide more personalized marketing to your customers, allowing for greater results for your company. It is one of the best free Mailchimp alternatives that help you to automate, personalize, and measure the entire customer life cycle across every interaction. Mautic is the best free alternative for Mailchimp that helps marketing teams to bring open source marketing automation for your business. It allows you to create a more personalized experience for your audience across all their digital channels and platforms.
Features:
It facilitates lead generation and contact scoring. Campaign Building. Contact segmentation. This free alternative to Mailchimp offers advanced features that are only available at very high costs on enterprise marketing software solutions Unrivaled flexibility to create smart, multi-channel campaigns Open, flexible APIs for integration to anything you bought or built Email builder and Page builder. Lead nurturing.
Link: https://www.mautic.org/
FAQ:
❓ What is email marketing?
🏅 Which are the Best Mailchimp Alternatives?
⚡ How to select an email marketing provider (ESP)?
🏅 What are SPF, DKIM, and DMARC records?
❗ What is the Can-Spam Act?
🚀 What is send time optimization?
👉 What is Stale addresses?
❓ What is email deliverability and why is it important?
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SPF (Sender Policy Framework) is a protocol for validating Email, which is designed to find and block email spoofing. DKIM (Domain Keys Identified Mail) is a method for authenticating Email. It enables a receiver to know that the Email was sent and authorized by the domain author. DMARC (Domain-based Message Authentication, Reporting & Conformance) is a protocol for email authentication. It is specifically designed to give email owners the ability to safeguard their domain from unauthorized use.
However, it doesn’t only apply to bulk Email. It also includes commercial messages, which the law defines as “any email message”. The primary purpose is the commercial advertisement or promotion of a commercial product or service. It also includes the Email which promotes content on commercial websites. The law makes no exception for B2B Email. For example, a message to former customers announcing new service or product lines must comply with the law. Here are important things that you should know before starting this process:
Base on your plan, you may not have access to Send Time Optimization. First, you should know what features are included in each plan. You can use Send Time Optimization on Mailchimp’s regular, plain-text, A/B testing, and multivariate email types. However, this feature is not available in automated emails. You should use this method only when five hours left in the day in the time zone set for the account.
Therefore, it is advisable to delete or reconfirm stale email addresses. A cleaner email audience helps improve your deliverability and engagement with the subscribers who want to hear from you. For example, if you send 100 emails and 50 do not reach subscribers due to IP reputation, catch all, stale emails, high bounces, etc. your open rate is already down by 50%. Email deliverability helps them to determine the email delivery parameters like ISPs, throttling, bounces, spam issues, and bulking.
